In Adtelier Group Research & Development have always played a major role in agency’s fast growth – and R&D also led to the creation of our tech company Adwise a couple of years ago.
We always keep it going, and thanks to our great host SBS (with Jason Warner who took care of us together with Sara Haile) we attended a workshop in London’s IAB specifically designed for our team to scout new solutions (with focus on adtech, AI, data, and retaildata). Also thanks to Rocco de Filippis (The Trade Desk) for joining.
Our forward thinking for true omnichannel, data-driven media approach has never been so promising.